Pricing and Globalization Strategies

  • Use the Internet to find and research a company in which you are at least somewhat familiar. Be prepared to discuss.
  • Pricing and Globalization StrategiesPlease respond to the following:
    •  discuss the best possible pricing strategy based on whether the company you selected is a retailer, manufacturer, or service firm. Explain your rationale.
    • Discuss the best possible way the company you selected could expand its market globally.
  • Discussion 2
  • Globalization and Sources of Equity FinancingPlease respond to the following:

    • discuss how the company you selected might benefit from selling new customers on e-Bay (as opposed to building and maintaining its own Website).
    • Referring to the same company, determine the best source of equity capital available to the company you selected. Explain your rationale.