Discuss the purpose of a communication plan in the strategic planning process.

  • Describe the purpose of a strategic plan.
    • Consider how a strategic plan should align to the mission and vision statements.
  • Explain why multiple stakeholders are important to the strategic planning process.
    • Describe all stakeholders that are involved in the strategic planning process.
      • Consider their position and level of decision making.
  • Discuss the purpose of a communication plan in the strategic planning process.

Cite 3 peer-reviewed, scholarly, or similar references to support your presentation.

Textbooks and websites will not meet this requirement.  Please take a look at databases such as ProQuest as an example.