Read the case “Pitney Bowes: Employer Health Strategy” from the Harvard Business School, by Michael E. Porter and Jennifer Baron, February 24, 2009. a) Why was Pitney Bowes spending so much on employee health at a time when most organizations were cutting health benefits? b) How did the company’s health and wellness programs add value? c) Evaluate the company’s approach to selecting and designing a health plan, and pharmacy benefits. d) How would you improve the company’s plan? What challenges and constraints must be addressed?
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